Privacy Policy

Effective Date: July 28, 2026

• 1. Scope of This Policy
• 2. Information We Collect
• 3. How We Use Information
• 4. Payment Processing
• 5. Cookies and Tracking Technologies
• 6. Third-Party Analytics and Advertising Partners
• 7. Sharing of Personal Information
• 8. Data Retention
• 9. Customer Accounts and Order Information
• 10. Your Privacy Rights (California and Other States)
• 11. Global Privacy Control and Do Not Track Signals
• 12. Children’s Privacy
• 13. Security of Personal Information
• 14. Data Breach Notification
• 15. Email and SMS Communications
• 16. Data Processing by Service Providers
• 17. Changes to This Privacy Policy
• 18. Contact Information

HVJ Diamonds Inc. (“HVJ Diamonds,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information of our customers, website visitors, and users of our services.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, purchase our products, communicate with us, or otherwise interact with HVJ Diamonds through our website and related services (collectively, the “Services”).

By using our Services, you acknowledge the practices described in this Privacy Policy.

This Privacy Policy applies to customers and visitors located throughout the United States, as HVJ Diamonds ships nationwide. Certain provisions in this Policy apply specifically to residents of California and other states with comprehensive consumer privacy laws, including rights arising under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CCPA/CPRA”). Where a right or disclosure is limited to a particular state’s residents, that limitation is noted in the applicable section.

HVJ Diamonds may collect different categories of information depending on how you interact with our Services.

A. Information You Provide Directly

When you place an order, create an account, contact us, request information, subscribe to marketing communications, participate in promotions, or otherwise interact with HVJ Diamonds, we may collect information you voluntarily provide, including:

• Name and contact information, such as your email address, telephone number, and mailing address;
• Billing and shipping information;
• Account information, including login credentials if you create an account;
• Order information, including products purchased, preferences, transaction history, and communications related to your purchase;
• Information you provide when contacting customer service;
• Reviews, testimonials, photographs, comments, feedback, or other content you voluntarily submit; and
• Marketing preferences and communication choices.

B. Information Collected Automatically

When you access our website, certain information may be collected automatically through cookies, analytics tools, advertising technologies, and similar technologies. This information may include:

• Internet Protocol (“IP”) address;
• Browser type and version;
• Device type and operating system;
• Pages viewed and interactions with the website;
• Referring website or source that directed you to our website;
• Approximate geographic information derived from IP address;
• Time spent on pages and website navigation patterns; and
• Other technical information regarding your use of our Services.

C. Information From Third Parties

We may receive information from third-party service providers that assist us in operating our business, including payment processors, shipping providers, analytics providers, advertising platforms, and fraud prevention services. This information may include payment confirmation, shipping status, advertising performance data, fraud-related information, or other information necessary to provide and improve our Services.

HVJ Diamonds may use personal information collected through our Services for legitimate business purposes, including to:

• Provide, process, and fulfill orders;
• Communicate with customers regarding purchases, shipping updates, account information, and customer service requests;
• Process payments and prevent fraudulent or unauthorized transactions;
• Maintain and improve our website, products, services, and customer experience;
• Personalize website content and customer interactions;
• Analyze website usage, performance, and customer trends;
• Provide marketing communications, promotional offers, and product announcements where permitted by law and consistent with your preferences;
• Send abandoned cart reminders and similar transactional or marketing communications where permitted;
• Provide marketing and advertising services;
• Protect the security and integrity of our systems, customers, and business operations;
• Comply with legal obligations and enforce our policies and agreements; and
• Fulfill other purposes disclosed at the time information is collected or otherwise permitted by applicable law.

HVJ Diamonds uses third-party payment processors to securely process transactions. When you make a purchase, payment information is transmitted directly to our payment processing providers. HVJ Diamonds does not store complete payment card numbers or sensitive payment authentication information on our own systems. Payment processors collect, use, and protect your information according to their own privacy policies and security practices. By submitting payment information, you authorize the processing of your transaction through applicable payment providers.

HVJ Diamonds and certain third-party service providers use cookies, web beacons, pixels, software development kits (“SDKs”), analytics tools, local storage technologies, and similar tracking technologies (collectively, “Tracking Technologies”) in connection with our website.

Tracking Technologies are used to operate and maintain the functionality and security of our website, remember preferences, analyze performance and usage, measure advertising effectiveness, detect and prevent fraud, and support marketing and advertising activities. Information collected through Tracking Technologies may include IP address, browser type, device information, operating system, referring website, pages viewed, actions taken on the website, and dates and times of activity.

You may be able to control or limit certain Tracking Technologies through your browser settings, device settings, or other available tools. Disabling certain Tracking Technologies may affect the functionality or performance of portions of our website.

HVJ Diamonds uses third-party analytics and advertising providers, including providers such as Google and Meta, and may use additional advertising or analytics partners in the future. These providers may place or access cookies, pixels, or similar technologies on our website for analytics, measurement, advertising, and related business purposes. HVJ Diamonds does not control the privacy practices of these third parties, and we encourage you to review their respective privacy policies.

HVJ Diamonds may disclose personal information to third parties only for legitimate business purposes, including providing products and services, operating our business, complying with legal obligations, and improving customer experience.

A. Service Providers

We share information with vendors and service providers that perform business functions on our behalf, including payment processing, website hosting, order fulfillment, shipping, fraud prevention, analytics, marketing, and customer communications.

B. Advertising Partners and “Sharing” Under California Law

HVJ Diamonds does not sell personal information for monetary consideration. However, our use of advertising and analytics partners such as Google and Meta (described in Sections 5 and 6) may constitute “sharing” of personal information for cross-context behavioral advertising as that term is defined under the CCPA/CPRA, even though no money is exchanged. California residents have the right to opt out of this sharing, as described in Section 10 (Your Privacy Rights) below.

C. Business and Transaction Partners

We may share information with third parties involved in providing services requested by customers or supporting our business operations.

D. Legal and Regulatory Authorities

We may disclose information when required by law, legal process, governmental request, or court order, or when we believe disclosure is necessary to protect the rights, safety, property, or security of HVJ Diamonds, our customers, or others.

E. Business Transfers

In connection with a merger, acquisition, financing, restructuring, sale of assets, bankruptcy, or other business transaction, personal information may be transferred as part of the applicable transaction.

HVJ Diamonds retains personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy. While exact retention periods depend on the nature of the information and applicable legal requirements, our general practice is as follows:

• Order and transaction records (including billing, shipping, and payment confirmation records) are retained for as long as needed to satisfy tax, accounting, warranty, and legal recordkeeping obligations, generally up to seven (7) years;
• Account information is retained for as long as your account remains active, plus a reasonable period thereafter to address disputes or legal claims;
• Marketing and communication preference data is retained until you opt out or unsubscribe, and for a reasonable period afterward to honor that choice; and
• Automatically collected website and analytics data is generally retained for up to twenty-four (24) months, unless a longer period is required for security or fraud-prevention purposes.

When personal information is no longer reasonably necessary for these purposes, HVJ Diamonds will delete, anonymize, or securely dispose of it in accordance with applicable law.

If you create an account with HVJ Diamonds, we retain information associated with your account to provide account functionality, maintain purchase history, process future requests, provide customer support, prevent fraud, and comply with legal obligations. If you place an order without creating an account, we still retain transaction-related information necessary for business, legal, tax, accounting, warranty, fraud prevention, and customer service purposes. Customers are responsible for maintaining the confidentiality of their account credentials and should notify HVJ Diamonds promptly if they believe their account has been compromised.

This section applies to California residents to the extent required under the CCPA/CPRA, and, where applicable, to residents of other states with comparable consumer privacy laws. Subject to applicable legal limitations and exceptions, you may have the right to:

• Right to Know: Request the categories of personal information HVJ Diamonds has collected, the purposes for which it is used, the categories of sources, and the categories of third parties to whom it may be disclosed;
• Right to Access: Request access to certain personal information collected by HVJ Diamonds;
• Right to Correct: Request correction of inaccurate personal information we maintain about you;
• Right to Delete: Request deletion of personal information collected from you, subject to exceptions permitted by law (for example, where retention is necessary to complete a transaction, comply with a legal obligation, detect security incidents, or prevent fraud);
• Right to Opt Out of Sale or Sharing: Request that we stop “selling” or “sharing” your personal information, as those terms are defined under applicable law. As described in Section 7(B), HVJ Diamonds does not sell personal information for money, but our use of advertising partners may constitute “sharing.” You may exercise this right using the contact information in Section 18;
• Right to Limit Use of Sensitive Personal Information, where applicable; and
• Right to Non-Discrimination: HVJ Diamonds will not discriminate against you for exercising your privacy rights.

Authorized Agents

You may designate an authorized agent to submit a privacy request on your behalf. We may require the agent to provide proof of authorization and may separately verify your identity directly with you before completing the request.

Minors

HVJ Diamonds does not knowingly sell or share the personal information of consumers under 16 years of age without affirmative opt-in consent, as required by the CCPA/CPRA.

Submitting a Request

To submit a privacy request, contact HVJ Diamonds using the information in Section 18. We may need to verify your identity before completing certain requests, and will respond within the time periods required by applicable law.

Appeals

If HVJ Diamonds denies your request under the privacy law of a state that provides a right to appeal, you may submit an appeal using the contact information in Section 18. We will respond to your appeal within the timeframe required by applicable law.

Some web browsers include a “Do Not Track” feature; because there is no universally accepted standard for responding to it, HVJ Diamonds may not currently respond to browser-based Do Not Track signals.

Separately, the Global Privacy Control (“GPC”) is a browser or extension-based signal that communicates a consumer’s intent to opt out of the sale or sharing of their personal information. Where required by applicable law, HVJ Diamonds will recognize and honor a valid GPC signal received through your browser as a request to opt out of sale/sharing for that browser or device, in accordance with Section 10 above.

HVJ Diamonds’ Services are intended for individuals who are at least eighteen (18) years of age, or who otherwise have the legal capacity to enter into contracts under applicable law. HVJ Diamonds does not knowingly collect personal information from children under the age of thirteen (13) without legally required parental consent. If we learn that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete it. Parents or legal guardians who believe a child has provided personal information to HVJ Diamonds may contact us using the information in Section 18.

HVJ Diamonds implements reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, misuse, loss, or destruction. However, no method of transmission over the internet or electronic storage system can be guaranteed to be completely secure, and we cannot guarantee absolute security. Customers are responsible for maintaining the security of their account credentials and should notify HVJ Diamonds promptly of any suspected unauthorized access.

In the event of a security breach affecting your personal information, HVJ Diamonds may notify affected individuals and any applicable regulators as required by applicable law, including California Civil Code Section 1798.82 and comparable state breach-notification statutes.

HVJ Diamonds may provide customers the opportunity to receive promotional communications, including marketing emails, text messages, product announcements, special offers, and abandoned cart reminders. Participation is voluntary, and by subscribing you consent to receive such communications. You may withdraw consent at any time using the unsubscribe or opt-out instructions provided in the applicable communication. Opting out of marketing communications does not affect transactional or service-related communications, such as order confirmations and shipping updates. HVJ Diamonds does not currently operate an SMS/text marketing program. If we introduce one in the future, participation will require your affirmative opt-in consent, such consent will never be a condition of any purchase, and you will be able to opt out at any time by replying STOP (or reply HELP for assistance). Message frequency may vary, and message and data rates may apply.

HVJ Diamonds relies on third-party service providers to support our business operations, including website hosting, e-commerce operations, payment processing, fraud detection, shipping, customer communications, analytics, and advertising. HVJ Diamonds requires service providers that process information on our behalf to handle it in accordance with applicable agreements, legal requirements, and reasonable privacy and security practices.

HVJ Diamonds may update or modify this Privacy Policy at any time without prior notice. When changes are made, we will update the Effective Date at the top of this Policy. Your continued use of our Services after an updated Policy becomes effective constitutes acknowledgment of the revised Policy.

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, including California privacy rights requests, please contact us:

HVJ Diamonds Inc.
635 S Hill St #803
Los Angeles, CA 90014

Phone: (213) 444-8380
Email: hvjdiamonds@gmail.com